September 2020

St. Louis Families Embrace their Power to Build Kids’ Brains with the 3Ts

We are thrilled to announce that we have launched a pilot of the 3T’s Let’s Talk program in St. Louis. Nearly 30 families are participating in the 10-week program designed to empower parents and caregivers with knowledge and skills to develop their children’s intellectual and educational potential.

The pilot, which is generously supported by the PNC Foundation and its PNC Grow Up Great initiative, is being conducted with groups of families from three early learning programs in the city’s Normandy school district and is the result of tremendous collaboration and enthusiasm within the St. Louis community.

Local non-profit United 4 Children (U4C) is overseeing the program’s implementation and has enlisted the support of other community leaders as well. S.T.A.R. Nonprofit Organization for Early Educators, a coaching and training institute that was founded by two community members and child-care center operators, is providing facilitation for the group sessions. St. Louis Black Authors of Children’s Literature partnered with U4C to ensure that the 10 books provided to each participating family are culturally relevant and inclusive.

3Ts Let’s Talk is one of the TMW Center’s signature programs that teaches parents and caregivers about the critical role their talk and interaction play in their children’s foundational brain development, as well as research-based strategies to enhance that development. It is designed for group settings and aims to harness the social capital that results from individuals learning alongside one–even virtually.

The heart of the program is the “3Ts,” TMW Center’s approach to creating a rich early language environment: Tune In by being in the moment with your child; Talk More by using a variety of words; and Take Turns by engaging your child in conversation. Each Let’s Talk group session will include guided practice and goal setting to help families integrate the 3Ts into their everyday lives.

The St. Louis pilot is one of several planned for the upcoming year. Through this pilot process, we aim to strengthen the knowledge and behavior change impact of the Let’s Talk program, and more importantly, reach more families with this critical information and support.